Selling Your Home

For most families, their home is their largest financial asset, and deciding to sell it is a big decision that involves a lot of preparation and work. When you're ready to sell, it's important to choose a Realtor with a reputation for market expertise.

As an experienced professional who has helped many Southern California residents sell their homes and keep more of their equity (profit), I know how to handle every aspect of the sales process - from strategically marketing and showcasing your home to making sure everything's signed, sealed and delivered by the closing date.

LIST and SELL Your Home for Just 1.5% Commission!

I will sell your home for a flat 1.5% Listing Commission, plus a 2.5% commission paid to the cooperating buyer's (selling) broker. This means that your maximum commission is 4%, instead of the industry standard 6% commission. AND if I also represent the buyer in your transaction, then your total commission will be just 1.5%!

  • EXAMPLE: Your house sells for $1,000,000, then you will keep anywhere from $20,000 to $45,000 of YOUR PROFIT. Keeping Your Equity is my goal!
  • Computer and Internet technology continues to streamline the real estate transaction; opening doors and allowing you to keep more of your profit.
  • It is my profession to know and undertand the present-day housing market; give me the opportunity to provide you with a most successful method of selling your home for Top Dollar and Provide You a Greater Return.

Now, even though I offer you a very competitive price to list and sell your home, The Real Estate Store provides you with 100% Full Service.

 

What do I mean by FULL SERVICE?

  • Perform comparative market analysis (CMA) and strategic pricing.
  • Professional Yard Sign & Secure Lock Box.
  • List / Input in MLS reaching 5 Southern California counties with high resolution photos and full property description. Visible to all Brokers, Agents & Buyers.
  • Design & Print Professional Color Property Brochure.
  • Conduct Open Houses (Client Optional).
  • Showcase your home on Realtor.com; market your property on National, Regional and Local Franchise Realtor websites, such as: Century 21, Coldwell Banker, Prudential, ReMax, Tarbell, Seven Gables, First Team, Star Real Estate, ERA, and any / all others that subscribe to IDX Reciprocity (realtor web information exchange), providing your property maximum exposure.
  • Contact my personal “waiting list” and buyer leads from any previous marketing efforts.
  • Email property brochure to my past clients and personal center of influence (COI).
  • Continual communication before, during, and after the sale.
  • Solve problems to ensure a smooth transaction.

A Professional Realtor®

  • Show your home to ALL prospective buyers.
  • Pre-qualify ALL prospective buyers.
  • Ensure that ALL of the contract(s) are completed correctly for your protection.
  • Present ALL written offers.
  • Manage ALL negotiations.
  • Handle ALL counter offers.
  • Assist with ALL escrow instructions.
  • Complete ALL required disclosures.
  • Arrange termite inspections.
  • Arrange home inspections.
  • Arrange for final walk-thru and successful on-time close.
  • When you list with me, you are assured a smooth transaction from contract to close.

Providing you with comprehensive, high-quality listing service is my top priority. So when you decide to sell your home, please contact me first, and let's get started!

The following articles are a great place to start if you're looking for information about the sales process and how you can get more for your home when you decide to sell.

The Basics of Marketing Your Home How to Set a List Price for Your Home
Get Your House Ready to Show Buyers Why Use a Realtor when Selling a Home